Here is a pretty funny guerilla marketing ad from Fitness-First Health Club. Unaware commuters in the Netherlands get the shocking surprise of their weight in flashing red lights for the public to see, as they sit to wait for the bus. Who knows if this tactics will translate into more people signing for memberships, but the name will definitely get around. Creativity is awesome and very fun too! Think outside the box.
haha wow, thats horrible. but funny and might just work! :)
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