Saturday, December 18, 2010

Chile's Grand Innovation Experiment



I came across a great post on Tech Crunch that talked about a radical new experiment in Chile, which is trying to become a new hub for technology entrepreneurs.

" It is importing entrepreneurs from all over the world, by offering them $40,000 to bootstrap in Chile. They get a visa; free office space; assistance with networking, mentoring, fundraising, and connecting to potential customers and partners. All the entrepreneurs have to do, in return, is commit to working hard and live in one of the most beautiful places on this planet.
The program, called Start-up Chile, is still in the pilot stage. Chile has selected 25 teams to receive grants. "

My peak interest in this, how do you create a brand new culture in a location that has a very established one? How do you create new values, mentalities and beliefs in a places that identified them centuries ago?

What they seem to be doing first is recruiting the people who have their specific values, mentalities and beliefs. Chile is creating a tribe and investing in them recreating the new culture they wish to obtain. It is hard to educate a mass amount of local people on why they should change their beliefs, but what you can do is invest in a small tribe and let them do remarkable things that the locals are attracted to. People are attracted to success and if this group of 25 entrepreneurs from all around the world can find success in their businesses, the start towards change will follow.

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